Publication detail
The strategic marketing games in the Internet – a new way in the management education
CHALUPSKÝ, V. HAJKR, J.
Czech title
Marketingové strategické hry na internetu – nová cesta ve vzdělávání manažerů
English title
The strategic marketing games in the Internet – a new way in the management education
Type
Chapter in a book
Language
cs
Released
1997-02-22
Publisher
FP VUT Brno, Nottingham Business School,Trend Univ
Location
Brno
Book
Conference on Business and Economic Development
Pages from–to
65–
Pages count
13
BIBTEX
@inbook{BUT54003,
author="Vladimír {Chalupský} and Josef {Hajkr}",
title="Marketingové strategické hry na internetu - nová cesta ve vzdělávání manažerů",
booktitle="Conference on Business and Economic Development",
year="1997",
publisher="FP VUT Brno, Nottingham Business School,Trend Univ",
address="Brno",
series="Sborník",
pages="13"
}